Is the Amazon Prime Rewards Visa Signature Credit Card Worth It?

Amazon Prime Rewards Visa Signature Card


Product Rating



  • 5% back at, Whole Foods
  • 2% back at restaurants, gas stations, drugstores
  • 1% back elsewhere
  • $70 promotional bonus on approval
  • No annual fee


  • Must be Amazon Prime member for full benefits

I do a ton of shopping on Amazon and we have Amazon Prime because it's freaking awesome.

One of the things that is less awesome is how often they pitch the Amazon Prime Rewards Visa Signature Credit Card. I understand why they do it because credit cards are big business and at least they're offering something legitimate as a bonus. If you walk through a Wal-Mart, all they'll give you for signing up to their credit card is a 2-Liter of Pepsi and a bag of chips! (I joke… I don't know what they're offering now but I know it's a pittance)

So the other day, I'm doing my usual shopping at Amazon when I see their pitch again:

Nothing beats a free toilet seat!

Seventy bucks is a good promotional offer for a card with no annual fee. (and a great deal on an elongated toilet seat!)

But is the card worth it? Let's take a deeper look.

Two Cards with Similar Names

Amazon offers two credit cards:

  • Amazon Prime Rewards Visa Card
  • Amazon Prime Store Card

The Amazon Prime Rewards Visa Card gives you 2% back at restaurants, gas stations, and drugstores. They will also give you 1% back on all other purchases. If you are a Prime member, you also get 5% back at and Whole Foods Market.

The Amazon Prime Store Card gives you 5% back at if you're a Prime member plus special financing on purchases of $149+ and “access to 0% interest 12 Month Equal Pay Financing on select Amazon-sold items.”

The Amazon Prime Rewards Visa Card is a regular rewards credit card with no annual fee and a variable APR that's in line with other similar credit cards. The Amazon Prime Store Card only works at, gives you access to special financing, and has a higher APR with no annual fee. It's their version of your classic “credit card and short term financing offer” you see at electronics and furniture stores. We won't be looking at the Amazon Prime Store Card today.

Amazon Prime Rewards Visa Card

The main benefit of the Amazon Prime Rewards Visa Card is the generous rewards structure when you shop at and Whole Foods Market when you have Prime. Without this added bonus, the 2% at restaurants, gas stations, and drugstores plus 1% elsewhere is an average offer.

Almost all the Prime memberships are included – annual/monthly Prime subscriptions, Amazon Households, Amazon Prime Fresh, Amazon Family, Amazon Prime Student, and even trial memberships.

By default, the rewards come in the form of credit. The rewards are issued in “points” and 100 points = $1 on You can spend the points on just like cash or you can convert them to a statement credit or electronic deposit to your bank. You are not locked into spending it on but they make it really easy to spend it on, probably because you won't earn rewards when you spend these credits. Points don't expire but you lose them if you close your account (which is common).

As for ancillary benefits, the Amazon Prime Rewards Visa Card is also a Visa Signature card (with no annual fee!) so you get all of the typical perks of Visa Signature. Roadside Dispatch, Auto Rental Collision Damage Waiver, Purchase Protection, and Extended Warranty Protection are all part of the card.

If you are a traveler, there are no foreign transaction fees on purchases made internationally. The suite of protections is pretty solid too including Travel and Emergency Assistance, Lost Luggage Reimbursement, Baggage Delay Insurance, Travel Accident Insurance (these are all standard Visa Signature perks).

Is It Worth It?

It depends on how much you spend on Amazon… but if you're Prime, chances are you spend a lot.

You can pull your Amazon order history by going to the Order History Reports page and make a request.

I looked at my order history for 2017 and saw our household ordered 400+ items with a total price of $9,744.60. (My eyes were going to bug out at how much we spent until I realized it's not all us, we share our account with my sister's family and my wife's sister's family! — I'm not going to go through the report and itemize who purchased what)

If we use a standard 1% cashback credit card, that's $97.44 in cashback.

If we used the Amazon Prime Rewards Card and its 5% cashback, that's $487.23!

(this doesn't even take into account the $70 in Amazon credit they bribe you with to sign up!)

That's meaningful.

As a side note, we get more than 1% from our cashback card but it's hard to quantify. We use the Southwest Rapid Rewards Credit Card so we can earn Companion Pass each year, which is on top of the Rapid Rewards miles – so it's hard to say how much we get in benefit.

When it has no annual fee and such a rich rewards structure, you should check your order history and see if it makes sense for you.

(by the way, bad news on the toilet seat… it was so cheap because it was an Amazon Warehouse deal and it was missing parts!)

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About Jim Wang

Jim Wang is a forty-something father of four who is a frequent contributor to Forbes and Vanguard's Blog. He has also been fortunate to have appeared in the New York Times, Baltimore Sun, Entrepreneur, and Marketplace Money.

Jim has a B.S. in Computer Science and Economics from Carnegie Mellon University, an M.S. in Information Technology - Software Engineering from Carnegie Mellon University, as well as a Masters in Business Administration from Johns Hopkins University. His approach to personal finance is that of an engineer, breaking down complex subjects into bite-sized easily understood concepts that you can use in your daily life.

One of his favorite tools (here's my treasure chest of tools,, everything I use) is Personal Capital, which enables him to manage his finances in just 15-minutes each month. They also offer financial planning, such as a Retirement Planning Tool that can tell you if you're on track to retire when you want. It's free.

He is also diversifying his investment portfolio by adding a little bit of real estate. But not rental homes, because he doesn't want a second job, it's diversified small investments in a few commercial properties and farms in Illinois, Louisiana, and California through AcreTrader.

Recently, he's invested in a few pieces of art on Masterworks too.

>> Read more articles by Jim

Opinions expressed here are the author's alone, not those of any bank or financial institution. This content has not been reviewed, approved or otherwise endorsed by any of these entities.

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  1. Be Cox says

    Did you hear they’re increasing the Amazon prime to $ 119./yr. Yes its a good service but they make a ton of money already for our convenience. Just one more thing !

    • Jim Wang says

      Yes, I understand it though, they haven’t raised it in a few years and they’re constantly adding more services and benefits.

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